At 43 Plc, we are committed to maintaining your privacy. We do ask for personal data on entering a competition and may collect other personal data from adult players during competitions along the way. We will not share this data with any third party without your permission. We respect our members data. We will only use it to send you offers about goods and services from us and other carefully selected organisations. That is, of course, if you agree for us to do so.

We comply with the standards, procedures and requirements laid down by the UK Data Protection Act 1998, to ensure that the personal information you give us is kept secure and processed fairly and lawfully. No personal information is publicly accessible.

Should we make changes to this policy, we will immediately notify you by updating this statement on this web site.

43 Plc are registered under the Data Protection Act 1998. Our registration number is PZ5509299.

Collection of Data through "Cookies"
43 Plc uses resident cookies to store data on your hard disk for the purpose of identifying you when you return to the SoYouThink sites. If you have resident cookies disabled in your browser you are still able to use the SoYouThink sites but you will not have the benefit of an automatic login.

Visitor Tracking
SoYouThink tracks visitors to the SoYouThink sites by using referrer tracking. This enables us to see who are our best affiliates.

Email Tracking
43 Plc uses click-thru and open email (HTML only) tracking when sending emails. This process allows 43 Plc and it's clients the ability to profile the success of their communications.